About Us


An Industrial & Product Designer by training and a mother of two, Ye Chin founded Small Small World (SSW) in Singapore in 2002 when she discovered the mat and proceeded to trademark the name Bumper Playmat™. With her past 8 years (prior to 2002) experience in the product development industry, she developed an eye for stylish well designed, functional and good quality products.

Ye Chin’s passion for fun, beautiful and inspiring products led to the development and launch of www.smallsmallworld.com two years later (2004). She had one aim in mind... “to bring these fabulous products all under one roof for a useful, unique and inspiring online shopping experience.” The company has then expanded into Malaysia (2004) www.smallsmallworld.com.my, New Zealand (2013)  www.smallsmallworld.co.nz and now Australia (2014) www.small-small-world.com.au with other countries currently being developed.

SSW has an obsession over the relentless search for unique products, interesting gadgets and fabulous items. This has made SSW one of the most successful and coolest shopping sites for parents, parents to be and people who are merely looking for great gifts!

SSW works hard to make sure customers receive quick and efficient service, not just when it comes to the delivery but especially with the necessary enquiries that you may have before, during and after the purchase of the Bumper Playmat™ or any other products.

We hope you enjoy shopping at www.small-small-world.com.au 

We do value your feedback so please let us know what’s on your mind by emailing us at info@small-small-world.com.au


Happy Shopping & Parenting,
SSW (AU) Team

(note: Small Small World is the exclusive distributor for Parklon and LG Hausys Bumper Playmat™ in Singapore (since 2002), New Zealand (since 2013), Australia (since 2014) and retailer for Malaysia (since (2004).

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